TY  - JOUR
TI  - Factors and Types of Consumer Behaviour in the Food Market
T2  - Economic Sociology
IS  - Economic Sociology
AB  - The aim of the paper is to reveal the main factors affecting the choice of food products, and the analysis of behaviour offood consumers. A standardized survey of adult population was conducted in Moscow and Tumen. The analysis of thedatabase (sample comprises 540 people) allowed to define four types of consumers: conservative, wasteful, impulsiveand inconsistent. The obtained results demonstrate that people are able to ‘switch’ between these types of consumption.
AU  - Ekaterina Nemkova
UR  - https://ecsoc.hse.ru/en/2008-9-5/26595581.html
PY  - 2008
SP  - 68-85
VL  - 9